Tech
Editors Pick
Comparing DAMs
Asset Bank and Canto are both Digital Asset Management solutions built to help manage and organise digital assets, but they differ in important ways. Find out which solution is right for you.
The Importance of DAM Software in Brand Management
In the realm of brand management, DAM software is indispensable. It streamlines the creative process, enhances collaboration among creative teams, and ensures that brand assets are used consistently across all channels.
With a centralised platform for managing digital assets, organisations can easily find, share, and use the right assets, maintaining brand consistency and integrity.
This not only improves the efficiency of marketing and branding efforts but also helps in building a strong and recognisable brand identity.
What Are the Benefits of Using DAM Software for Digital Asset Management?
The benefits of using DAM software for digital asset management are numerous:
- Improved Collaboration and Efficiency: DAM software enables creative teams to work together seamlessly, reducing the time spent searching for assets and improving overall productivity.
- Enhanced Brand Consistency: By centralising all brand assets, DAM software ensures that the correct and most up-to-date assets are used, maintaining brand consistency across all channels.
- Secure and Organised Digital Assets: DAM systems provide a secure environment for storing digital assets, protecting them from unauthorised access and ensuring they are well-organised.
- Faster Project Delivery: With easy access to all necessary assets, projects can be completed more quickly, reducing time-to-market.
- Better Decision-Making: DAM software provides valuable insights into asset usage and performance, helping organisations make informed decisions about their digital content strategy.
Top 3 Reasons Professionals Choose Asset Bank over Canto as their DAM Software Provider
1. Pricing and DAM Customisation
Asset Bank stands out with its competitive pricing and tailored solutions, designed to meet the unique needs of each client without unnecessary extras that drive up costs. Unlike Canto, which often requires additional fees for premium features or add-ons, Asset Bank Digital Asset Management offers a range of core functionalities right out of the box.
Asset Bank also shows you its prices up front, listing what's included, and what's not, so you can quickly consider these costs against your budget. Canto - and many others - ask you to fill in your contact details before you can even see costs.
Check out the cost of Asset Bank
2. Maintaining Brand Consistency Across Channels
Asset Bank’s DAM takes the guesswork out of brand asset management with its intended usage tracking and new version alerts, a feature that ensures users are always working with the most current brand assets in their DAM.
It enables you to distribute digital assets efficiently, ensuring that all team members have access to the most current files.
You can also capture the intended usage of assets during download, providing insights into where and how assets are being used. This feature, combined with automatic notifications for updated or modified assets, ensures your team always works with the most current files.
Take a Look at Asset Bank's Features 👀
3. Personalised Onboarding & Ongoing Support
This one's a biggie. Setting up a new DAM can be daunting, and it’s common for teams to underutilise their systems due to a lack of proper onboarding to their Digital Asset Management software.
Asset Bank addresses this challenge head-on by offering a personalised onboarding process that aligns with your business needs. But we don’t stop there, our ongoing support ensures your team continues to get the most out of your DAM.
Both Asset Bank and Canto offer robust features to help you manage digital assets efficiently.
How To Choose Between Asset Bank & Canto
The information provided on this page is based on publicly available data and sources at the time of writing. While we strive for accuracy, the features and offerings of competitor platforms may change over time. We recommend verifying specific details directly with the respective service provider to ensure the most up-to-date information.
"Our company loves Asset Bank! It’s extremely user-friendly and has solved all our asset needs. The support that the team provides is second to none; they are extremely responsive, and nothing is ever too much trouble. Highly recommended by digital asset managers for its user-friendly interface and responsive support team!"
Vanessa, Blundstone
Read Vanesa's Full Review of Asset Bank
Are you comparing DAM software options? Let us show you Asset Bank in action with a no-obligation chat and product run through to show you what we can do for you.
